ICOM MPR

ICOM MPR ICOM MPR is the International Committee for Marketing and Public Relations of the International Council of Museums (ICOM). MPR provides its members with the opportunity for professional growth, works to develop good communications and marketing practices, and encourages a high level of professional and social networking amongst colleagues.
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If you are a museum professional or a student in this field and want to join us, please visit http://icom.museum/ and become a member. The president of the board is Ms. Meghan Curran, the vice president is Ms. Joy Hsin. For all board members please visit http://bit.ly/2vLNTvs.

If you are a museum professional or a student in this field and want to join us, please visit http://icom.museum/ and become a member. The president of the board is Ms. Meghan Curran, the vice president is Ms. Joy Hsin. For all board members please visit http://bit.ly/2vLNTvs.

Mission: Acting as an advisor to ICOM on in- and external communications, support our members worldwide and promote the museum sector.

Fonctionnement normal

Learn more about ICOM Europe’s annual conference taking place in Slovenia, 14-16 October 2021. Paper proposals are due b...
18/01/2021

Learn more about ICOM Europe’s annual conference taking place in Slovenia, 14-16 October 2021. Paper proposals are due by 31 January. The theme is LIVING IN EUROPE and gastronomy will have a special role!
Click on this link: https://museum-mb.si/en/museo-europe/

“What has become really clear is that museums that receive state support are a bit less volatile in this situation,” sai...
17/01/2021
What’s the Impact of Covid on Museums? That Depends on Its Size and Its Funding - CODART

“What has become really clear is that museums that receive state support are a bit less volatile in this situation,” said Julia Pagel, secretary general of the Network of European Museum Organisations (NEMO), an umbrella for more than 30,000 museums in Europe. “What we also notice is that most museums are not able to open up alternative sources of income. That has to change; we have to come up with other sources of income that will work during a pandemic or another crisis — or, you never know.”

#ICOMMPR #museum #culturalpolicies #pandemic

After years of rising visitor numbers and a successful 2019 celebration of the 350th anniversary of Rembrandt’s death, the Rembrandt House museum in Amsterdam was poised, at the start of 2020, for a major renovation and extension. Its 7 million euro Master Plan, set to launch in 2021, included an ...

ICOM prepared a list of case studies and best practices in digital outreach that can inspire museums to reach/engage the...
15/01/2021
How to reach your public remotely - ICOM

ICOM prepared a list of case studies and best practices in digital outreach that can inspire museums to reach/engage their public remotely. 📢👥🌟

International Council of Museums - ICOM

#ICOM #ICOMMPR

The ongoing outbreak of COVID-19 is causing widespread anxiety and quarantine measures in different countries around the World. People are staying home to limit the spread of the illness, and venues that normally draw large crowds, including museums, have shut their doors. Although this forced isola...

“The traditions of couscous, shared by Algeria, Tunisia, Mauritania and Morocco, is a very tangible example that what br...
09/01/2021
29 cultural traditions join UNESCO’s living heritage list

“The traditions of couscous, shared by Algeria, Tunisia, Mauritania and Morocco, is a very tangible example that what brings countries together is stronger than differences. . . . At a time when tensions among countries arise, intangible heritage provides a red thread of human solidarity, and it is UNESCO’s role to strengthen this thread,” said Audrey Azoulay, UNESCO director general, in a statement to The Washington Post.

“Intangible” treasures from countries including Zambia, Singapore and Malta are among 2020’s new additions.

Read the full statement here: https://tinyurl.com/y5p8jrnpThis Statement on the Violence at the US Capitol from the Amer...
09/01/2021

Read the full statement here: https://tinyurl.com/y5p8jrnp

This Statement on the Violence at the US Capitol from the American Alliance of Museums speaks for many of us:

"...At this dark crossing of our nation's history, museums must lean toward their missions and face the challenge ahead of us fighting white supremacy by educating our communities, creating empathy, fighting misinformation and encouraging the stories and voices that are ahead they have endured on the margins. As interpreters and educators of history and culture, museums and museum professionals have the power to defend democracy and democratic norms, denounce intolerance and hatred, and fight for racial justice..."

What Is the Future of #Museums? 7 Predictions From Max Hollein, Koyo Kouoh, Anne Pasternak, and Other Top Curators and D...
01/01/2021
What Is the Future of Museums? 7 Predictions From Max Hollein, Koyo Kouoh, Anne Pasternak, and Other Top Curators and Directors

What Is the Future of #Museums?
7 Predictions From Max Hollein, Koyo Kouoh, Anne Pasternak, and Other Top Curators and Directors
In his new book, András Szántó speaks with museum leaders from around the world: Brooklyn Museum, UCCA, Zeitz MOCAA, The Metropolitan Museum of Art, New York, Pérez Art Museum Miami, ACMI, Mori Art Museum 森美術館,
Read an excerpt here.

In his new book, András Szántó speaks with leading curators and museum directors from around the world. Read an excerpt here.

#Museums everywhere are helping their communities during the #COVID19 #pandemic! Shedd Aquarium, where #ICOMMPR's former...
01/01/2021
Shedd Aquarium Loans High-Tech Lab Equipment To State For Use In Coronavirus Testing

#Museums everywhere are helping their communities during the #COVID19 #pandemic!
Shedd Aquarium, where #ICOMMPR's former chair Meghan Curran works as Chief Marketing and Experience Officer, loaned its "KingFisher" to the Illinois Department of Public Health so it can be used to “extract DNA and RNA from biological samples, which is the first step” in #coronavirus testing...While it might take an entire day to process 20 samples by hand, the machine can do 90 samples in half the time, which is the equivalent to eight technicians working," according to the #Shedd.
#chicago

The equipment can do in hours what it might take an entire day for technicians to do manually, speeding up the testing process for COVID-19 patients.

Join the ICOM-MPR Challenge!All members of ICOM-MPR are invited to discuss and record the topic “Narratives – Long Story...
23/12/2020
Conference Information (ICOM MPR 2020 Challenge) - ICOM MPR

Join the ICOM-MPR Challenge!
All members of ICOM-MPR are invited to discuss and record the topic “Narratives – Long Story Short” with an expert of their choice in 7.5 minutes or less! We will post the recording on YouTube and #ICOMMPR's website! Learn more here:
http://mpr.mini.icom.museum/conferences/conference-information/

Open Call Members of ICOM-MPR… Join the ICOM-MPR Digital Interview Challenge 2020: 7.5-Minute Hot Desk on the topic: NARRATIVE – LONG STORY SHORT The International Committee for Museum Marketing & Public Relations of ICOM cancelled its 2020 conference due to the continuing worldwide pandemic. Ho...

23/12/2020
ICOM MPR Challenge 2020

Here comes Interview No 7: Our ICOM vice chair Deborah Ziska is talking to Lucimara Letelier

Lucimara Letelier is the development director, Museum of Modern Art of Rio de Janeiro (MAM Rio) in Brazil.

Lucimara Letelier reveals how MAM Rio has reinvented itself as a cultural hub in the midst of the COVID crisis with a focus on experiences and new narratives of regeneration, multiculturalism, experimental ideas, and integration of the museum with the territory and the city of Rio de Janeiro. She discusses new initiatives that include free admission (with suggested contribution), new curators who will address the African diaspora and social causes, sustainability and new programming in the museum’s park, a new online cinema channel, the reopening of the museum’s school, and much more! Learn more: www.mam.rio

Lucimara Letelier manages fundraising, marketing, and communications, and works with senior management on rebranding for MAM Rio. She has worked in the cultural and nonprofit sectors for 20 years. She founded Museu Vivo (Live Museum) and served as deputy director of arts for the British Council and head of fundraising at ActionAid, all in Brazil. She earned her Master’s in Arts Administration at Boston University and studied Design in Sustainability at Gaia Education. She serves on the boards of ICOM Brazil and ICOM MPR and was selected to teach at ICOM’s Training Center teacher in China in 2018.

Deborah Ziska is a writer, filmmaker, and communications consultant, who also teaches “Museums of the Americas: Facing Challenges in the 21st Century” at Johns Hopkins University. For two decades she was chief of press and public information at the National Gallery of Art, Washington, which she joined in 1988. She has worked in education, health, television, women’s rights, and international development. She is vice-president of ICOM-MPR and serves on the Advisory Committee of the Art Museum of the Americas at the Organization of American States, in Washington, DC, where she resides.

#museums #MuseumsFromHome #riodejaneiro #brazil #museus #museo #museu International Council of Museums - ICOM ICOM Latinoamérica y el Caribe ICOM Brasil Art Museum of the Americas Lucimara Letelier Icom Ecuador ICOM Chile ICOM México ICOM ICEE

Here is ICOM-MPR's newsletter for December 2020.Many thanks to #ICOMMPR board member Anastassia Belessioti for her work ...
23/12/2020

Here is ICOM-MPR's newsletter for December 2020.
Many thanks to #ICOMMPR board member Anastassia Belessioti for her work on our newsletter. We look forward to future editions.

Museums rely on artists to create compelling exhibitions, public programming, and sometimes even promotional materials. ...
16/12/2020
Struggling Museums Are Increasingly Relying on the Generosity of Artists to Convince Private Donors to Bail Them Out | artnet News

Museums rely on artists to create compelling exhibitions, public programming, and sometimes even promotional materials. But during this unprecedented year, they’ve been leaning on them more than ever for something else, too: fundraising.

#ICOMMPR

As donors take their foot off the gas of arts giving, artists have been called in to reenergize them. It's a lot of pressure.

"House Museums and Sustainability" is the timely topic for ICOM's International Committee for Historic House Museums' up...
11/12/2020

"House Museums and Sustainability" is the timely topic for ICOM's International Committee for Historic House Museums' upcoming webinar on Wednesday 16 December 2020 from 15:00 - 17:00 CET (Paris time)
Register Here: https://www.surveymonkey.com/r/7BM9W6L
More information: https://icom-demhist.org/.../11/demhist-webinar-16.12.20.pd
#ICOMMPR #TalkingAboutMuseums #MuseumsFromHome

Are you ready for the First DEMHIST Webinar?
"House Museums and Sustainability"
Wednesday 16 December 2020 from 15:00 - 17:00 CET (Paris time)

Why sustainability now? We believe that despite the Covid-19 Pandemic and its devastating effect on personal, public, political, economic and cultural life, it is important to also keep looking beyond it. Sustainability remains relevant for the future of society and museums alike.
Register Here: https://www.surveymonkey.com/r/7BM9W6L
More information:https://icom-demhist.org/wp-content/uploads/2020/11/demhist-webinar-16.12.20.pdf

"The virtual offering takes visitors on an 30-minute, online tour of the five-star exhibition ‘Artemisia’ at the Nationa...
01/12/2020
National Gallery charging for virtual tour of Artemisia exhibition | blooloop

"The virtual offering takes visitors on an 30-minute, online tour of the five-star exhibition ‘Artemisia’ at the National Gallery [London] with curator Letizia Treves. It costs £8."
#ICOMMPR National Gallery #Artemisia

The National Gallery has come up with a new revenue stream amid COVID-19 by charging £8 for an online tour of 'Artemisia'.

From the American Alliance of Museums' Center for the Future of Museums, this post is designed to help museum staff thin...
01/12/2020
Digital Tools for Pandemic Times

From the American Alliance of Museums' Center for the Future of Museums, this post is designed to help museum staff think through the pros and cons of potential digital strategies that may help museums face three challenges in the peri- and post-pandemic era:
#ICOMMPR #COVID #MuseumsFromHome

Almost all US museums closed during the first wave of the COVID-19 pandemic in early 2020. While a few reopened by summer, many decided to remain shuttered for the entire year, and often for these …

MARK YOUR CALENDAR: 11 December from 13:00 to 18:30 (Paris time)ICOM – UNIGE conference: When Museums Go OnlineThe Covid...
27/11/2020
ICOM - UNIGE conference: When Museums Go Online

MARK YOUR CALENDAR: 11 December from 13:00 to 18:30 (Paris time)
ICOM – UNIGE conference: When Museums Go Online

The Covid-19 pandemic has accelerated the digitization movement that has been carried out for several years within museums and which aims, among other things, to meet museums’ objectives of research, conservation, continuation and communication to society of the world’s natural and cultural heritage, present and future, tangible and intangible. The legal issues associated with this movement are complex, with a disparity of solutions available to museums and laws that are sometimes inadequate, inappropriate or insufficient. In the long term, the acceleration of technologies also raises the question of the future of the museum experience.
#COVID19 #museums #ICOMMPR

DETAILS & LINK BELOW:

Jointly organized by ICOM and the University of Geneva (UNIGE) international conference will focus on the digitization of museum collections.

🌎Taking Action on Climate Change is a video series that addresses ways in which museum staff and museum visitors can eng...
27/11/2020
Videos: Taking Action on Climate Change - ICOM

🌎Taking Action on Climate Change is a video series that addresses ways in which museum staff and museum visitors can engage in climate change action.

🧚‍♂️This five-part video series, created by the Alberta Museums Association in partnership with the Coalition of Museums for Climate Justice and Shadow Light Productions Ltd, demonstrates how museums continue to facilitate and lead conversations around issues that are important to their communities as well as finding innovative and inclusive solutions that impact their future.

#ICOMMPR #climatecrisisisreal #climateaction #climatechange #climatecrisis #ClimateEmergency

International Council of Museums

Fantastic new resource and handbook for all museums! Happy to share the release of Museums on the Climate Journey: Essen...
25/11/2020
Museums Facing Extinction - Museums on the Climate Journey Handbook.pdf

Fantastic new resource and handbook for all museums!

Happy to share the release of Museums on the Climate Journey: Essentials Guidebook! As part of We are Museums "Museums Facing Extinction" series, the guidebook covers climate literacy, climate communication tips and more.
Produced through the collaboration of We Are Museums, EIT - European Institute of Innovation and Technology, and Climate-KIC.

#ICOMMPR #museums #climateaction #climatecrisis #climatecrisisisreal

Museums across the United States are closing again in major cities due to COVID spikes: "The Smithsonian will close the ...
20/11/2020
Smithsonian, National Gallery to close as coronavirus cases spike

Museums across the United States are closing again in major cities due to COVID spikes:

"The Smithsonian will close the National Zoo and the seven museums it had reopened in stages since July and the National Gallery of Art will shutter its galleries in response to the Washington region’s recent spike in coronavirus cases.

"Similar shutdowns were announced earlier this week in Philadelphia and Chicago, representing the start of a second wave of shutdowns eight months after covid-19 first prompted widespread closures."

#ICOMMPR

https://www.washingtonpost.com/entertainment/museums/smithsonian-national-gallery-to-close-as-covid-19-cases-spike/2020/11/19/69a8ec1e-2a76-11eb-9b14-ad872157ebc9_story.html

Washington’s major museums and the National Zoo are among the attractions closing in latest wave of shutdowns across the nation.

74 years ago this month, a group of visionaries saw the potential of museums to bridge peoples and build lasting peace. ...
20/11/2020

74 years ago this month, a group of visionaries saw the potential of museums to bridge peoples and build lasting peace. With this vision in mind, they founded ICOM.
Thank you to our members for continuing this mission today! 💙
ℹ️ Our story: https://icom.museum/en/about-us/history-of-icom/

74 years ago today, a group of visionaries saw the potential of museums to bridge peoples and build lasting peace. With this vision in mind, they founded ICOM.

Thank you to our members for continuing this mission today! 💙

ℹ️ Our story: https://icom.museum/en/about-us/history-of-icom/

––

Hace 74 años, un grupo de visionarios vio el potencial de los museos para tender puentes entre los pueblos y construir una paz duradera. Con esta visión en mente, fundaron el ICOM.

¡Gracias a nuestros miembros por continuar hoy esta misión! 💙

ℹ️ Nuestra historia: https://icom.museum/es/sobre-nosotros/historia-del-icom/

__

Il y a 74 ans, un groupe de visionnaires a vu le potentiel des musées pour rapprocher les peuples et construire une paix durable. C'est avec cette vision qu'ils ont fondé l'ICOM.

Merci à nos membres de poursuivre cette mission aujourd'hui ! 💙

ℹ️ Notre histoire : https://icom.museum/fr/a-propos-de-licom/history-of-icom/

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MESSAGE FROM ICOM ZAMBIA PRESIDENT MUSEUMS DAY 2020 Dear ICOM Family in Zambia, I wish you well as the Museum fraternity throughout the world commemorates such an occasion of significant importance in our professional life, in our Exhibitions, our plans and also in our everyday life. Unfortunately the advent of the Covid 19 pandemic has robbed us of our traditional style of remembering this day but still we can’t fold our hands……We will soldier on, and with God’s Grace we will overcome it. Our theme this year is focusing on matters surrounding diversity, inequalities and inclusion .Our Human diversity and cultural differences are the epitome of beauty which we must document and exhibit through our research outcomes. Our Communities has volumes of stories and artifacts which tell interesting storylines which our visitors thirst and yearn to hear, view and enjoy. There is need to include circumstances of vulnerable marginalized groups and challenges of minority people like Albinos, the dispossessed communities and people living with disabilities in our stories, they need space in our show cases. Inequalities are visible in our societies and these are vivid through gender disparities, and the need to promote peace, justice promotes strong social institutions to address these issues as espoused in the sustainable development goals. There will be great challenges to adapt to the new normal of social distancing, quarantining, and working from home outside the sanctuaries of our collections. Covid 19 demands our initiatives, exploring minds and creativity. We must endeavor to continue our work with resilience and determination even under limited resources, technologies and infrastructure. ICOM Zambia is still inviting new members to join ICOM, and my team wishes to applaud the efforts by Nsingo Museum and Chikanta Palace Museum, the Women in History Museum Network including our friends at Nayuma Museum for keeping the story of Community Museums Alive. As president I also commend the Private Museums for bringing balance and making the importance of Museums more relevant than ever. To all the National Museums, I salute you for carrying the Zambian flag High. I wish to end by thanking the National Museums Board of Zambia for its Counsel, Support and Guidance. My prayer is that the Pandemic can be over soon to enable us host the Decolonization Conference which was scheduled for August 2020.Please remember to stay safe, let’s support the frontline workers and our leaders for every effort. The world needs us, Happy Museums Day to Everyone. EMMANUEL HAMATWI ICOM Zambia National Committee President 18 May 2018
The question of definition is a question of unique selling points. Derived from the historical genesis of the institution of the museum, I consider three aspects to be extremely important: (a) the collection of "originals" (b) the permanence of the institution (c) the question of the sphere of responsibility. This is a major challenge in transforming the definition of the museum into the 21st century: (a) What do we see as "original" in the age of digitalization and medialization? (b) Is it sustainable to question the permanence of the institution museum itself? (c) In what ways can we competently expand the scope of responsibility of the institution museum in such a manner that it remains socially relevant? And: We should clearly make a difference between #definition, #mission and #vision. Because if we formulate a expanded definition, we will exclude many museums. Deborah Ziska Anna Dentoni Tamara Ognjević #museumdefinition #ICOM
„Communication is not what comes out, but what arrives. Here are 10 useful hints that you should pay attention to before starting communication.“